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WHOOP is a prominent fitness and health wearable company known for its WHOOP band, a wrist-worn fitness tracker. Founded in 2012, WHOOP’s device continuously monitors various health metrics like sleep, heart rate, and motion and provides users with data-driven insights to optimize recovery, training, and overall well-being through its smartphone app. The WHOOP band has gained popularity thanks to endorsements from professional athletes, its unique subscription-based model, integration with other fitness apps, and its focus on data-driven wellness, making it a trending choice among health-conscious individuals and athletes seeking to improve their performance and lifestyle.
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